Innovative ideas for cultural and creative sectors in Europe

Hello Europe!

The Big Connector

Our tool is designed to connect different cultural services in certain regions of Europe. Regions of main interest are located especially in areas which combine different societies, cultures, and minorities in Europe, which are far from capitals, origin cultures or cities with a big event hub. Pre-prototype is avaible at: hello.datamotion.co

Innovation

There are two main purposes of our project. The first one is to help citizens from transnational or distant regions to discover cultural events and projects that happen behind local borders or in a hard to reach or uncertain/ unknown location. We want to provide them with quick, intuitive, precise, and translated information about cultural events (or projects) that happen in their area. By default we think about max 100 km distance as a prior filter. The second purpose is to gather all cultural data and make it available for entrepreneurs and researchers in different formats (geolocalisation, visual statistics, generated spreadsheets). We want to let them analyse the evolution of local cultures in many different ways. We believe that this tool will help improve cultural politics and economy strategies throughout these regions. We think this tool could show - in the long run - how the culture climate changes in various regions of Europe. It could also be used as a diagnostic tool, to enhance bigger, more intense culture events in regions forgotton or omitted up to this day.

Technology

This idea is based on creating and providing API (Application Programming Interface) to cities and organisations within these cities. We will build scalable system that provides three main functionalities: 1. Allows selected people and organisations to add cultural events taking place in selected cities or lets connect different services and websites through one, simplified, standardized and intuitive system of displaying these events (and any additional data); 2. Allows everyone to browse, search, analyze and explore events data; 3. Allows researchers and programmers to access this data using selected methods (such as geolocalisation, visual statistics, spreadsheet export, etc). Our system will be based on administrators and translators working in local municipal offices to track and add data about cultural events taking place in their cities. The user interface will be extremely simple, allowing fast and hassle free interaction with our system. We will build a centralized web application allowing people to find events near their location, browse upcoming and statistical data with help of tailored interactive visualizations exploring and comparing multiple cities. To make this data usable to everyone, we will also create a web API for researchers and programmers to access our data in a standardized way, allowing the creation of an infinite number of applications, and helping researchers to access the cultural database that will be created.

Target Group

Our primary target groups are located in transnational or hardly reachable areas. Our service will focus on the geography of the region and display translated and properly located cultural events (or projects with a specified area of intervention). Our secondary target group are entrepreneurs and researchers from the diverse fields such as sociology, anthropology, linguistics, economy. We want to provide them with rich, geostatistical data that will let them analyse the evolution of local cultures based on the type, localisation, and quantity of events.

Implementation

Our approach primarily needs beta-tests. We want to test our solution on three small cities, localised within three different countries. Our first test area will be localised in the area of the connection between the borders of Germany, Poland and Czech Republic - Bogatynia (PL), Zittau (GER) and Frydlant (CZ). The first web implementation will be developed specifically for these three cities. We want to estimate how much and what kind of data creates good and precise information about an event and its localisation. That kind of know-how will be achieved during the feedback stage based on 1000 users. The next stage will be intended for early adopters, such as cultural institutions, internet services, social media hubs, and individuals. We are planning to work directly with all these subjects, to achieve the best shape of interface between the data sources and the end user. We also want to gain EU funding for an online and offline advertising campaign. During the third step we want to create a science partnership with German, Czech and Polish universities or other national research institutions, to let them evaluate the quality and usability of the data we will provide. During the testing period described above, we want to develop a fully functional web application. Our main goal is to create a scalable solution for the regions mentioned in the previous sections.

Sustainability

We plan our funding in two ways. First we need to secure EU and state funding for early stages of adoption. We need this funding to survive the beginning bareers and to develop quality solutions for local problems. The further steps will lead our service to self-capitalisation. We plan to find local sponsors and display their key visuals inside the application, but in a elegant, non-disturbing way. Other solution will be to add sponsored events and projects, that will be promoted on the top of the search lists (or specially visualised throughout the map). To make this solution more secure, we will also develop a open business plan during the adoption stage. Each time our application will be launched, we need to re-estimate all costs and possible profits from this project. We would think of growing the net of cities that are connected through our application - we would gather data, have a constantly growing information base, which could be interesting for various entities (both commercial and non-commercial). Our know how in the first group of cities would help the following regions to become partners with lower costs and a more efficient manner.